Why Setting a Big Goal for Your Business is a Key to Success

“If you think really big, then you’re in it for the long haul and you’re committed to your business.”

Goal setting is important to accomplish any task. There are short-term goals and long-term goals. Short-term goals are those you can achieve in a few months, but long-term goals need to be big because you will spend a long time working towards it. Entrepreneurs are very much familiar with what is called a ‘big hairy audacious goal’.

In managing a business, you need to set a big goal. This goal will be the basis for all your actions and decisions. Big realistic goals are what drives businesses to succeed.

On this episode, we will discuss why setting a big goal for your business is a key to success. We will also be sharing some tips on goal setting.

On Today’s Show You’ll Learn:

  • What a big hairy audacious goal is
  • Why goal setting is important
  • What the characteristics of a big hairy audacious goal are
  • And a lot more…

Check out this episode today to learn more about goal setting and to help you set your big hairy audacious goal!


Jean Ginzburg is a #1 best-selling author, award-winning digital marketing expert and the founder of JeanGinzburg.com. Her passion is helping businesses thrive and achieve their ROI goals with digital marketing. Jean has grown hundreds of businesses, including nuamerous businesses to 7 figure results. She has been featured in Entrepreneur, Inc.com, Forbes and Huff Post.

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